Considering creating a podcast? Here are some reasons why you should

You’ve probably heard a lot about podcasts lately. They are audio files that are available on the internet for people to listen to. They could be about any topic, and can be downloaded to the listener’s device or streamed online. Podcasts are at their boom. According to Castos as of 2021, there are more than … Read more

Laguna Media Group cumple 20 años en 2022

Durante 20 años, Laguna Media Group ha estado en el mercado como un centro creativo multicultural. Hemos recorrido un largo camino para brindar servicios de marketing integrados enfocados en estrategias digitales y sociales, creación de contenido visual y experiencias audiovisuales en vivo. Comenzamos como Small Pond Video Productions en 2002. En nuestros comienzos, los fundadores … Read more

Laguna Media Group turns 20 in 2022

For 20 years, Laguna Media Group has been in the market as a multicultural creative hub. We’ve come a long way to provide integrated marketing services focused on digital and social strategies, visual content creations and live audio visual experiences.  We started out as Small Pond Video Productions in 2002. Before the company creation, our … Read more

¿Por qué el email marketing es relevante?

El email marketing es uno de los canales de marketing más importantes. Ocurre cuando envías un correo electrónico a las personas que se han registrado en tu lista y te han dado permiso para que les envíes comunicaciones. Se usa comúnmente para informar, vender y crear una comunidad en torno a las marcas. La forma … Read more

Why is email marketing still relevant?

Email marketing is one of the most important marketing channels. It happens when you send an email to the people who have signed up to your list and have given permission for you to send them communications. It is commonly used to inform, sell and build community around your brand.  The way to do it … Read more

Laguna Media Group wins “MBE Supplier of the Year” E (Excellence) Award for the third time

The Dallas Fort Worth Minority Supplier Development Council (DFW MSDC) awarded Laguna Media Group the MBE Supplier of the Year at it’s annual E-Awards ceremony. This recognition is given to enterprises who provide excellent service, innovative ideas and cost-effective solutions while participating in the community in a valuable way. Bonnie Clinton, Chairwoman of the DFWMSDC … Read more

DRC Hispanic Heritage Series: Silvana Rosero, Laguna Media Group

Laguna Media Group provides video and event production services, as well as web development and digital and social media strategy. Silvana Rosero, who started her career in her native Colombia, moved to the United States in 1998, and in 2003, she was asked to join the Laguna Media Group team as a producer. One year … Read more

¿Por qué necesitas una estrategia de marketing de contenidos?

Generar mensajes contundentes y sencillos es lo que toda marca debería hacer para cumplir con sus objetivos. El marketing de contenidos, respaldado socialmente por sus intenciones de proponer, incentivar y motivar, pretende crear contenidos con valor implícito para los usuarios que lo consuman. El marketing de contenidos es una de las técnicas más efectivas de … Read more

Why you need a content marketing strategy

Generating strong and simple messages is what every brand should do to meet its objectives. Content marketing is socially supported by its intentions to propose, encourage and motivate. It aims to create content with implicit value for users who consume it. Content marketing is one of the most effective marketing techniques to attract people from … Read more

Silvana Rosero recognized as a 2021 Top WBE CEO in Women’s Enterprise Magazine

Laguna Media Group’s CEO Silvana Rosero has been recently recognized as a 2021 Top WBE CEO in WE USA Women’s Enterprise magazine. This recognition was awarded to women who build, transform and run outstanding businesses, while showcasing CEOs that are visionary and advocate for other female entrepreneurs to bring collaborative and innovative services to the … Read more